Ch-ch-changes: 2016 Is A Year of Transition for NAC

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Today’s world is powered by change. By forward momentum. By the ability to adapt.

During our 11-year history, NAC is proud to have been the engine behind many significant, positive changes for our clients. But we’ve come to realize that we’re kind of like the mom who spends so much time taking care of her kids that she neglects herself. It’s time to apply the formulas that work so well for our clients to our own business.

1. Learning from Our Stumbles so We Don’t Completely Fall Down

The past year has served as a good reminder that change can be hard, but it’s necessary. And sometimes it happens whether we like it or not.

We’ve had major staff shifts in our team. Yes, we’ve seen a lot of new faces, specifically millennial workers. For a while, we had a companywide bet going on who would be the next person under 30 to quit. (Not really, but we thought about it!)

All joking aside, we’ve learned that millennials have different needs and expectations in order to stay engaged with their work than past generations. Not all, of course — we currently have several millennials on staff who defy stereotypes and bring remarkable skills and enthusiasm to our team.

Just like any business, we’re learning to adapt our culture to the changing needs of the work force. So, while we work on better understanding the new generation, we’ve decided to stop beating our heads against the wall and revise our business model.

2. Committing to Doing Things Differently

No, our business model wasn’t broken. It has served us well for a long time. But it was clear that some of our old ways had gotten, well, old. And if we intend to outpace the competition, we’ve learned we need to keep it fresh. So, we’ve augmented our existing approach to encompass both an employee and partnership model. We see it like this: we’re creating a dual-stability framework that works from the inside out and the outside in.

What that means is, instead of hiring more full-time staff, we’ve decided to expand and deepen our relationships with external resources. We’ve always relied on freelance contractors to supplement our services, but now we are going to be more deliberate in how we position those assets.

This year, we are working on developing deeper strategic partnerships — with professional writers, photographers, videographers, event coordinators and many other consultants. Aligning NAC with experts in their respective fields makes us a stronger player in the game, which means we can be an even more formidable force on the field for our clients. But rest assured that we never hand over a job and completely walk away. Both NAC and our partners are equally invested in the outcome of each and every project.

3. Doing What We Do Best: Marketing

Speaking of investing in the outcome, we’re going to spend a good portion of 2016 investing in ourselves. We are a project management firm that specializes in telling stories. We love to spread the good word. And who doesn’t enjoy spreading good words about themselves?!

NAC is fantastic at marketing our clients’ messages, but we don’t always take the time to do it for ourselves. That changes now.

Stay tuned for details in the coming weeks. We’re gearing up to go on tour!

Coming to a city near you – and soon! #naccapabilitytour16

ORVBDP Inaugural Class

Ohio River Valley Women’s Business Council & Procter & Gamble Partnered to Graduate the Inaugural  Class of the Ohio River Valley Business Development Program (ORVBDP)

CINCINNATI, OH, May 15, 2015 – Ohio River Valley Women’s Business Council (ORV~WBC) partnered with Procter & Gamble’s Corporate Supplier Diversity and Women’s Purchases Network to launch a new business development program for second stage woman-owned businesses. P&G spends more than $2 billion annually with diverse suppliers and is proactively partnering with ORV~WBC to create lasting economic impact through the growth of regional WBEs. “Supplier Diversity creates value in our business and our community, and ORVBDP is an innovative way we can leverage our unique skills to empower regional women-owned businesses to grow and thrive,” says Andrew Butler, P&G Corporate Supplier Diversity Manager.

The Ohio River Valley Business Development Program (ORVBDP) merges an existing business curriculum with training and coaching from P&G business leaders to provide an enriching program to a small group of women entrepreneurs. Mentor relationships were also established with female entrepreneurs from across the country that are also certified with the national WBENC organization. “The greatest challenge for business owners is stepping out of the day-to day business to truly embrace the role of planning and strategically thinking about how to grow their business,” says Sheila N. Mixon, ORV~WBC Interim Executive Director. “ORVBDP commits business owners to weekly engagement in a group-oriented environment where they can learn from not only the facilitators and guest speakers, but from each other, while building a strong support system and solid business strategies.”

The inaugural class of ORVBDP began in January with eight (8) WBENC certified women businesses (WBEs) participating from across the region. This 12 week program culminated with a graduation at ORV~WBC’s Regional Catch the Wave Conference last month, where John Pepper, former P&G Chairman of the Board and CEO, provided remarks in support of the graduates, P&G business leaders, and ORVBDP.

Congratulations to the 2015 ORVBDP Inaugural class:

  • Erin Arnold, NextStep Networking (Mentor: Julie Auslander, cSubs)
  • Tawana Bain, New Age Communications (Mentor: Andrea Schrager, Consumer Centers)
  • Brenda Beyersdoerfer, Quest Associates of Ohio (Mentor: Sandra James, Private Eyes)
  • Traci Curry, Curry Electric (Mentor: Peggy DelFabbro, M. Davis Construction)
  • Julie Holderbach, Promotions, Etc. (Mentor: Joan LaGrasse, Imagen)
  • Cathy Lindemann, Evolution creative solutions (Mentor: Karen Tate, The Griffin Tate Group)
  • Franceene McKinney, IOS Consultants (Mentor: Patti Massey, MYCA:Group)
  • Beth Radford, Allied Shipping & Packaging Supplies (Mentor: Tara Abraham, Accel Inc.)

ORV~WBC will begin the application process this summer for the next ORVBDP class beginning fall of this year. For more information, visit www.orvwbc.org or send an email to lyoung@orvwbc.org.

About ORV~WBC

Ohio River Valley Women’s Business Council (ORV~WBC) is operated by the Urban League of Greater Southwestern Ohio under the authority of WBENC. The Urban League of Greater Southwestern Ohio is a 501(c)(3) nonprofit organization based in Cincinnati, Ohio. ORV~WBC provides a national, premier WBENC certification to women owned companies in Ohio, Kentucky and West Virginia. Major corporations and government agencies utilize the WBENC organization as a clearinghouse for women suppliers seeking procurement opportunities. Currently, over 800 women owned companies are certified through our region.